Meet the Founder
Hi, I’m Candra - an endlessly curious problem-solver who loves building systems that help people and teams unlock their full potential. A prospect development strategist, I get excited by a good puzzle and even more excited by practical solutions that work.
With nearly 20 years of experience in prospect research, prospect management, and development operations, I specialize in turning donor data into actionable strategy. I bring deep experience in prospect identification and research, designing and optimizing systems, and implementing CRM solutions to enhance fundraising efficiency and impact.
At the International Rescue Committee, I helped drive major gifts and institutional fundraising growth from $60M to over $280M annually and helped expand the prospect development team from three to 15. Across income streams and geographic markets, I led the creation of prospecting systems, portfolio management policies, scoring models aiding fundraiser prioritization, and was a subject matter expert for three CRM migrations.
Since launching Fundwell in 2025, I’ve worked with 14 organizations to identify prospects, develop and optimize portfolios and systems, and provide targeted research to drive strategy forward. I understand what it takes to build strong prospect development functions - from staffing to processes, systems to best practices, and portfolio development to partnering strategically with fundraisers.
I’m led by integrity, grounded in trust, and always bring a people-first approach to my work. When I’m not deep in research or mapping out a solution, I’m either hanging out with my family and friends, on a run, or turning up the music for a spontaneous dance party (usually some combination of all three!)